Connect the dots between TV ad airings and business KPIs. Alphonso is the largest TV data company that is changing how advertising is done, measured and attributed. Find out the favorite cable and network programs among viewers and more! Real-time, self-serve met A 45-second glimpse at insights from our Billboards Music Awards Viewership report. Deterministic TV viewership data at massive scale. Title: Alphonso_Flyer_Insights_061617 Created Date: With flexible business models built on a solid foundation of 8 years of quality, Alphonso gives you value for money and solutions for future. ad insights solutions can get you immediate results. P roduction is halted, live sports are canceled, and how long this will last is uncertain. This automation enables the company to scale Alphonso Local in new markets quickly. Alphonso's patented video artificial intelligence (AI) completely automates the process of indexing and fingerprinting TV content both at a national and local level, creating metadata on the fly as ads and programs are played out over linear and OTT services. Audience insights for the 2019 CMT Awards. How Our Video AI Powers Alphonso’s Ad Indexing Process. Alphonso definition, a male given name: from Germanic words meaning “noble” and “ready.” See more. An infographic overview of the Alphonso TV Data Cloud. With the industry’s largest set of data on TV content and ads, we create new ways for brands and agencies to reach targeted TV audiences across all digital devices, and measure the results in … 22 days ago Return of Sports Isn’t Necessarily a Slam Dunk. Talk with our team to see how Alphonso’s TV retargeting and Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop attribution for TV ads, and TV audience extension across digital devices. Digital-like measurement for National and Local TV ads. Trends shift every week, as sequestered families seek more information and entertainment. Raghu Kodige on where Alphonso’s ACR is distributed. Automation of TV Data for activation, attribution and addressable media. Check out our insights from the American Music Awards and find out the favorite cable and network programs among viewers and more! The Alphonso is a seasonal fruit, available mid-April through the end of June. Brands, agencies and broadcasters rely on our TV Data Cloud services to power: Automated TV content indexing and metadata creation. We are a small distributed geographically but closely knit team. See the full report in the “TV Ad Insights Reports” section. ashish@alphonso.tv 1.408.406.4636 NYC 315 W 36th Street New York, NY 10018 Raghu Kodige raghu@alphonso.tv 1.415.781.9441 Silicon Valley 321 Castro Street Mountain View, CA 94041. Alphonso, through its partnerships with various mobile apps, TV anywhere apps, gaming and living room devices, set-top box and TV OEMs, understands what people are watching on TV and in real-time can deliver this audience … For OEMs, app publishers and OTT content publishers, we offer the best way capture TV audience data and improve monetization. Complete the form to get your copy. How does brand recall differ between newshounds and family viewers, or heavy and light viewers? How different TV audience segments are responding to the pandemic; How do streaming service preferences, and perception of Covid-19 creatives differ between Fox News, CNN and MSNBC loyalists? Alphonso gathers information about the TV programs people watch by accessing microphones that come with consumers' smartphones. An online betting company leveraged Alphonso Insights to make significant optimizations based on creative performance analysis to increase visits to their website. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. Its Alphonso TV Data Cloud services are used by hundreds of Fortune 500 brands and agencies in the U.S. Our patented Video AI combines computer vision, machine learning, and other advanced techniques to automate massive-scale, real-time curation of rich TV data that powers activation, attribution and addressable media. Our patented video AI, built with advanced machine learning and computer vision, is at the core of the Alphonso TV Data Cloud. READ MORE: Canada’s Buchanan makes cut … Which networks and dayparts drove more people into your business? A comprehensive TV data solution for brands, agencies and networks. Pinpoint TV Audiences on Digital Devices. A 45-second overview of our QSR spotlight report on Burger Chains. A case study evaluating the effectiveness of TV and online marketing in driving visits to a website. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. What does CCPA mean for for agencies, marketers & technology providers? Alphonso’s patented video artificial intelligence (AI) completely automates the process of indexing and fingerprinting TV content both at a national and local level, creating metadata on the fly as ads and programs are played out over linear and OTT services. PLAY VIDEO. Use the PitchBook Platform to explore the full profile. Understanding audience engagement for TV ads. Please include at least one social/website link containing a recent photo of the actor. Our patented video AI, built with advanced machine learning and computer vision, is at the core of the Alphonso TV Data Cloud. Alphonso is accelerating the shift towards census scale data collection on TV viewership by making content consumption devices smarter with worlds best ACR technology. A dive into the viewership trends for this year’s Triple Crown. TV-to-Mobile App Attribution. A look at how a leading mobile lifestyle app company leveraged Alphonso Insights to improve return on ad spend (ROAS) and reduce its … Check out our video quiz on the Bundesliga's 'Der Klassiker' between Borussia Dortmund and FC Bayern with Alphonso Davies and Giovanni Reyna. 2 months ago News: CBS Television Stations Select Alphonso Local. Grow SoV, optimize frequency, reduce waste and maximize ROAS across TV and digital. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Related Content Davies back, Kimmich making progress National and Local. You have been added to our mailing list. ad insights solutions can get you immediate results. A look at how a leading mobile lifestyle app company leveraged Alphonso Insights to improve return on ad spend (ROAS) and reduce its cost-per-install (CPI) from $7 to $2. Which three markets had the most love for the races? Gain incremental reach at lower cost. Alphonso Video AI. Linear TV & OTT audience and ad trends for the fist half of 2020. Alphonso delivers one-on-one TV audience on mobile and web. Alphonso is the market leader providing verified TV audiences. The first live sporting-related event weeks shattered records for the NFL draft, get the details. An overview of self-serve measurement and attribution capabilities for local broadcasters. Download the report to find out: Which two big distillers were neck and neck in Q4 spending $12M and $11.1M respectively, accounting for 64% of total category spend? Alphonso is able to provide the snippets it picks up to Shazam, he said, which can use its own content-recognition technology to identify users and then sell that information to Alphonso. ; Which four spirit brands opted to target females, while all others skewed higher for males? Real-time TV ad campaign performance monitoring. about 2 months ago TV Ad Insights: Auto Brands in Q2. See “TV Insights Reports” section for the full report. See how a major quick-service-restaurant (QSR) brand used Alphonso to help understand their ideal ad frequency and improve visits to their store. “Documenting how audiences in a rapidly changing entertainment landscape are viewing television and commercials.”. A look at TV ad insights from this year’s CMAs, plus find out which US states had the most love for country music. Our deterministic TV viewership data from 15 million households lets you target viewers of any TV ad or content, across over 100 million devices. You have been added to our mailing list. Automated TV content indexing and metadata creation, Real-time TV ad campaign performance monitoring, Deterministic TV viewership data at massive scale, Privacy-first data matching for closed-loop attribution, Custom TV audience segmentation for advanced digital targeting, TV data-driven media activation across mobile, web and CTV. 20 days ago Talking Local at TVOT Live! Which networks attracted the most NFL viewers so far this season, which teams were the most popular and which brands drove the most outcomes with their NFL TV spots? A short overview of our Q1 ’19 Auto report. Information on valuation, funding, cap tables, investors, and executives for Alphonso. Connect TV ad exposures to business outcomes across TV, OTT & digital. Careers at Alphonso We are the fastest-growing TV data company, and we’re shaking up the world of TV advertising. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. With automatic content recognition (ACR) technology embedded in tens of millions of smart TVs, TV chipsets, mobile apps, … View Alphonso (www.alphonso.tv) location in California, United States , revenue, industry and description. Across premium apps and sites. ; Which popular comedy-drama serieswas the highest non-sports TV show to feature in the top ten? Recent Alphonso.tv Blog Posts Join Alphonso at These Industry Events! He is the subject of Merson’s most enduring song “The Spaniard that Blighted my Life”. See how Alphonso enabled a major e-commerce brand to drive down cost per acquisition (CPA) to their website by 51% through frequency capping and the elimination of non-performing airings. Analyzing the Impact on Linear TV & OTT Trends, As It Happens. At Scale. A short sizzle about our Q1 ’19 Mattress Brands report. Alphonso's video AI for TV content indexing, as well as machine learning and video and audio ACR for TV viewership data collection, are set apart as unique in our industry. Find related and similar companies as well as employees by title and much more. A study of how Alphonso helped a direct-to-consumer brand improve its visitation rate and get incremental reach from OTT. “Vying to shake up TV advertising”. A 30-second overview of Alphonso TV data. Thank you. An attribution study into Verizon's “Connect Your Galaxy This Holiday" TV ad campaign Creative resonance scores for the top five ad creatives, by total Q4, 2019 spend Complete the form to … Play Video To help navigate this new normal, we're hosting weekly webinars, with some of the industry’s brightest minds, covering the TV trends we see resulting from the Coronavirus pandemic. Canadians Alphonso Davies, in a historic first, and Kadeisha Buchanan have both made FIFPRO’s list of the top 55 soccer players in the world. An animated overview explains how we put real-time TV viewership data to work for your TV ad campaigns. With automatic content recognition (ACR) technology embedded in tens of millions of hardware and software products, including smart TVs, TV chipsets, mobile apps, and other connected living room devices, Alphonso understands what programming and advertising people watch on TV. The fruits generally weigh between 150 and 300 grams (5.3 and 10.6 oz). Thank you. They have a rich, creamy, tender texture and delicate, non-fibrous, juicy pulp. See “TV Insights Reports” section for the full report. Brands, agencies and broadcasters rely on our TV Data Cloud services to power: Talk with our team to see how Alphonso’s TV retargeting and Alphonso delivers actionable TV measurement and multi-touch attribution with offline data in real-time, helping brands understand the true impact of TV advertising. Alphonso is committed towards ushering in a new approach in terms of technology and product development services. Real-time, self-serve metrics for your entire brand category. Alphonso Spagoni is the mythical toreador who stole the heart of Billy Merson’s fiancée while he had gone to ‘buy some nuts and a programme’ at the bullring. Documenting how audiences in a rapidly changing entertainment landscape are viewing Television commercials.. Roas across TV, OTT & digital a comprehensive TV data company that is changing how advertising is,. 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